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Nov 07, 2009 (The News Virginian - McClatchy-Tribune Information Services via COMTEX) -- Where no local burger has gone before, the "Chubby Melt" went this week: straight to the tip of David Letterman's tongue.

The late night host didn't actually taste the Mossy Creek Cafe burger -- served with grilled onions and mushrooms between two grilled cheese sandwiches in the Fishersville restaurant -- but his delight about the absurd slab of beef is boosting the burger's sales, co-owner Benny Higgs said Friday.

"It's funny ... back in the spring we took it off [the menu]. We just didn't sell a lot of them," Higgs said, noting they still serve it upon request. "We probably sold six or eight this week."

During an interview Monday night with Food Network "bad boy" star Guy Fieri, host Letterman asked about some of the guest's discoveries during road trips to produce his book, "Diners, Drive-ins and Dives: An All-American Road Trip ... with Recipes!"

Talk circled to the rumored burger between two grilled cheese sandwiches, which neither star could pin down. After a commercial, Letterman got it:

"It might be the "Chubby Melt" at the Mossy Creek Cafe in Fishersville, Virginia," he told viewers. "Check it out."

"My aunt in Mississippi was asleep in her bed with the TV on and wakes up to David Letterman mentioning Mossy Creek Cafe," Higgs said.

Fieri called the sandwich a "double angioplasty on a plate."

Higgs admits it's "like eating a brick."

"I haven't had too many bricks, but I can concur that's probably what it would be like," Fieri told The News Virginian by phone from a New York City hotel room Friday.

"A juicy brick," he said.

Fieri said in his travels to more than 40 states in search of diner food he has seen variations but has not tried the "Chubby Melt."

"If you're lucky enough to have one in your neighborhood, then amen," he said. "It's about Americana. It's about representing the mom-and-pop establishments."

Fieri brings his new Rock 'n Roll culinary show to Norfolk later this month, where he wants to show that eating is about more than nourishment.

"Food being cooked, smelled: eat this, throw that," he explained. "It's everything that goes around it."

In that spirit, the show includes a DJ, a Virginia chef, a flair bartender and other "crazies" to bring high energy to cooking. The tour also totes along a 25-gallon margarita machine.

To see more of The News Virginian or to subscribe to the newspaper, go to
http://www.newsvirginian.com. Copyright (c) 2009, The News Virginian,
Waynesboro, Va. Distributed by McClatchy-Tribune Information Services. For
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Inc., 1247 Milwaukee Ave., Suite 303, Glenview, IL 60025, USA.

Tony Gonzalez

Copyright (C) 2009, The News Virginian, Waynesboro, Va.

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